Link to this weeks video: https://www.linkedin.com/posts/fredrikharen_eventprofs-publicspeaking-speaker-activity-6721940365076766720-urr1

This week’s video has a very important message to speakers: Keynote speaking is back and we need to educate, exemplify and explain that to our clients who have not yet started to do virtual events.

More and more companies are understanding that they cannot stop doing events until we can meet again. And when they do events, they need speakers.

From the video:

“So keynote is back, global is back. Virtual is back, 2020 speaking is back.

Why?

Because we still need to meet.

Companies, need to meet, they need to get together.

They need to inspire people around a common experience and have a common goal and a strategy for where they are gonna go, and where are they are going to take their companies.

And that doesn’t stop just because there is a crisis.

It increases because there is a crisis.

Link to this weeks episode: https://www.linkedin.com/posts/fredrikharen_speaker-keynotespeaker-linkedin-activity-6719479448095346688-sRJj

In this episode of Professional Speaking we will talk about why you should not be a copyrat (RAT standing for Robbers And Thieves) – and why you should be a LION.

The message in this week’s video is bound to be a little bit controversial and I am not expecting everyone to agree with me – but I stand by my view that if you want to build true thought leadership you can not be a copyrat who just rips of other people’s content and re-upload it as your own.

I can understand the temptation to do so, especially on Linkedin that yet doesn’t have a system for flagging illegal sharing of content and where their algorithm is rewarding copyrat behaviour, but if you are focused on building genuine thought leadership that will give you credibility to be booked as a speaker you quickly realize that “shortcuts to many likes” is not the way. Creating and sharing your own thoughts and content is. Even if that road is slower and longer.

Watch the video to see why you should not be a copyrat – and why you instead should be a L.I.O.N.

Would love your thoughts on this in the comments field.

Here is the link to the copyrat post and video: https://www.linkedin.com/posts/fredrikharen_speaker-keynotespeaker-linkedin-activity-6719479448095346688-sRJj

Here is the link to this week’s video: https://youtu.be/_nO_CPpLmhE