What is the state of the professional speaking industry? A crucial topic in these interesting times. In this video I join forces with Andrew Vine of The Insights Bureau to discuss where the speaking industry stands right now – both from a speaker perspective and a client perspective.
The good news is that we are going to share some good news!
Andrew is the author of “Honestly Speaking” and a person I have huge respect for as an expert on speaking from the bureau/client side.
Fredrik
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This week’s video has a very important message to speakers: Keynote speaking is back and we need to educate, exemplify and explain that to our clients who have not yet started to do virtual events.
More and more companies are understanding that they cannot stop doing events until we can meet again. And when they do events, they need speakers.
From the video:
“So keynote is back, global is back. Virtual is back, 2020 speaking is back.
Why?
Because we still need to meet.
Companies, need to meet, they need to get together.
They need to inspire people around a common experience and have a common goal and a strategy for where they are gonna go, and where are they are going to take their companies.
And that doesn’t stop just because there is a crisis.
It increases because there is a crisis.

This changing time, is way too important, to have a bunch of our employees sitting at home unmotivated and uninspired, and alone,
they need to get together,
they need to get the industry going,
and that is just what has started to happen.”
(Sorry for the mic going crazy a couple of times, I guess I got too excited 🙂
Would love your thoughts? What are you seeing? Please leave your comments on the Linkedin post.
Fredrik Haren.
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In this episode of Professional Speaking we will talk about why you should not be a copyrat (RAT standing for Robbers And Thieves) – and why you should be a LION.
The message in this week’s video is bound to be a little bit controversial and I am not expecting everyone to agree with me – but I stand by my view that if you want to build true thought leadership you can not be a copyrat who just rips of other people’s content and re-upload it as your own.
I can understand the temptation to do so, especially on Linkedin that yet doesn’t have a system for flagging illegal sharing of content and where their algorithm is rewarding copyrat behaviour, but if you are focused on building genuine thought leadership that will give you credibility to be booked as a speaker you quickly realize that “shortcuts to many likes” is not the way. Creating and sharing your own thoughts and content is. Even if that road is slower and longer.
Watch the video to see why you should not be a copyrat – and why you instead should be a L.I.O.N.
Would love your thoughts on this in the comments field.
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