Tag: Life of a professional speaker

I have done quite a few posts on this blog about the value of speakers interviewing others, but today’s post will be about speakers being interviewed.

This week I was interviewed on a business radio station in Singapore, got invited to be interviewed on two podcasts (one in Sweden and one in UAE) and had a meeting with an owner of a PR agency in Singapore who wanted to know more about speaking.

It is usually difficult to find direct ROI on doing an interview on radio, TV or any other media. By that I mean that it is not very common to get an email that says: “I just heard you on the radio and I would like to book you for a speech”. Yet there is a value to do interviews.

For me the two main reasons are:

a) To get your name out and help build your brand.

b) To get to think about your topic in a new way by having someone ask you about your topic.

Personally I do not very actively seek out media interviews unless I am launching a new book, but I do say yes to doing interviews if a media outlet contacts me. At last most of the time.

As a professional speaker doing media interviews should definitely be part of your “tool box”.

ps. The interview at the radio station was mainly done with me in the role of the President of APSS (Asia Professional Speakers Singapore) where I am the current president and we talked about the Asia Professional Speakers Convention (www.AsiaProfessionalSpeakersConvention.com). Check out the convention is you are able to make it to Singapore 10-11 May.

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Being a professional speaker is a rewarding job in so many ways. We get to spread our message and we get to see the world. We get an applause when we are done, and sometimes even a standing ovation. (I got two last week alone.) Most people do amazing work and never get a standing ovation in their life, or even an applause. Or even a heartfelt thank you.

Sometimes I think we take this great job perk of getting positive affirmation for granted.

We should not.

We should treasure it for the great gift it is.

A couple a days ago I gave a speech in India at the first ever Professional Speakers Summit. I got to speak about speaking to 150 people.

An hour after my speech a man came up to me and handed me a hand-written letter that he had written and that he wanted me to have.

The fact that it was hand-written and hand-delivered made the message so much stronger.

It made me very happy.

And it reminded me of why I do what I do. About why I am a professional speaker. And about the power of a well delivered speech.

As a speaker, never forget the power to touch people’s life that comes with this profession.

And aim to do just that every time you deliver a speech.

 

Fredrik.

 

Here is the letter:

“We haven’t spoken, and we haven’t met but I already feel CONNECTED with you. How beautiful is that? That is the power of thought that resonate. We have these resonating moments when we read an intense book or an important movie. I had that resonating moment when listening/watching to you speak today. On the stage I saw a humble and energetic human being sincerely seeding thoughts of value and goodness to his audience. I saw an open heart in sync with the mind, sharing life impeccably with the universe.

That you for the time and mind you shared with us Fredrik it means a lot. As a fellow human being  and a writer striving to make this world more beautiful and interesting and impactful  I felt the need to reach out and let you know that you are an amazing soul on an inspiring journey. This moment of resonance matters. This is important. This is beautiful. This is creativity.

Glad it happened, and happy to share!

With smiles, ”

 

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