In this week’s lesson, we talk about why it is so important to constantly and consistently keep doing interviews to collect new, better, and more relevant content.

Watch it here: https://www.youtube.com/watch?v=fKWAP8Yb8CA&t=13s

In the month of May 2020, I did 24 one-hour interviews with people in 10 different countries on 3 continents, from famous car-designers to artists and heads of innovation at big, global companies.

The best way to learn is to teach, they say. But it is equally true that: The best way to teach is to learn.

We have two ears and one mouth. Make sure you spend more time listening and collecting and creating content than you promoting your speaking.

Do you agree?